Be Memorable: The Art of the Business Gift

The 2019 KNACK Business Gift Satisfaction Report found that fewer than half of all business gift recipients say their last gift was “Very Memorable.” That’s astonishing! So how do we fix this? Gifting is only wasted if not properly executed. So let’s explore The Art of the Business gift and ensure your next recipient has… Read More >

Corporate Gifting in the Insurance Industry

Why Gift? There are many important reasons for corporate gifting in the insurance industry. From thanking your policy holders for their business to recognizing employees for their outstanding work. However, the main reason seems to always stay the same. Maintaining relationships and deepening the personal connection between the giver and the recipient. The results of… Read More >

Effective Employee Recognition Program’s: The What, Why’s and How’s

It’s true; engaged, happy and rewarded employees will increase revenue and can in fact increase profits by $2,400 per employee per year. Crazy right? For Instance, Delta reported a 564% return on investment from their recognition program! Could you imagine your investment banker saying invest in yourself and you could earn a 500% ROI! Unthinkable,… Read More >

Business Services – Building Relationships and ROI

The Importance of Renewal Business Customers are like the foundation of your house, the main support that will keep your building intact and your family safe. Without a strong foundation, your house (or business) is at risk. Make sure you are taking proper care of what matters most. Consistent nurturing and maintenance are essential to… Read More >

Realtors – 5 Ways to Improve ROI with Client Gifting

There has long been debate among top real estate agents about whether or not realtors should send gifts to their clients. The truth is, client gift giving works since it is a way to differentiate yourself from real estate agents near you that do not gift. Client gifts are an easy and effective way to… Read More >

Why Saying Thank You in Business Matters

Why does saying thank you in business matter? Far too often, opportunities to demonstrate gratitude or give thanks get tossed aside, only to be replaced by automation in the name of “efficiency”. Is generosity not considered a revenue-generating activity? I’d argue that it absolutely is. I recently took my 5 year old daughter trick or… Read More >

Corporate & Business Gifting, Everything You Need to Know

This 2018 Holiday Season, about 62% of US-based Companies will plan and execute a business gift-giving strategy for their clients and partners. About 44% of companies will send Holiday gifts to employees. When you compare these business gifting statistics to how we typically gift to our friends and family, it’s surprising we see such a divide… Read More >